About D2W

Dare2Ware is clothing and gear that represents the rider, rocker, racer, or risk taker in you. It has taken 9 years but Dare2Ware is more than a dream or a clothing brand. It is a statement. Dare2Ware...it out! Whatever you love, whatever inspires you, whatever gets you hype, ware it out.

D2W came alive in a warehouse in Indianapolis IN on November of 2005. Myself and my wonderful friend Cyndi worked in the same building. I was delivering cast iron commercial plumbing parts and running the warehouse. Cyndi was at the other end of the building running her embroidery company. She is an embroidery extraordinaire. I would go visit her often and one day I mentioned I would love to start a clothing line. She said, "Okay go for it." She is one of those women who is a doer, without her friendship and wisdom I may have never typed this. Thank you Tinkerfell! So, within an hour I had a name and we had a vision. We sent our hilariously juvenile sketches to her artist. What you see in D2W's four logos is what we created in that warehouse.

We spent a few years renting vending spots at biker events, swap meets, and fund raisers. We eventually started doing shows less and less and D2W was slowly packed into it's totes and stored away. All the while in my heart and in my head, beating like a drum, something was telling me, this is going to work. At the beginning of 2014 I told myself "This is the year to dare2ware it out or die! "

I have dreamed of having a website since day one. A website where I can offer quality clothing and one of a kind items with unique designs and ideas. I imagine offering much more, but we will start with what we have. The sky is the limit and we are going to grow, and create, and bring you a rockin' website. As for you lovers of music, you will understand when I say music is my therapy. Stick around, become a groupie, and see what kind of mischief exploring that road will be.

Amy Hillen - Owner

Amy Hillen - Owner

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